All about digital marketing and its importance.
If an individual owns a shop with a single product for sale say a book, or mobile phones, the person should definitely want his or her sales to progress. It may be like one runs a political or social awareness program or owns a brand. He or she might want to advertise the same so that more and more people comes to know about it. Here comes the concept of digital marketing. It consists of numerous techniques and procedures of which some are already in use by us quite unknowingly. Applying these techniques enables to reach to a greater audience hence facilitating good progress in business or other campaigns, Some of which are enlisted below:- • Search engine optimization(SEO) • Paid Ads and search engine marketing (SEM) • Content marketing • Content Automation • Influencer marketing • Social media marketing • E-mail direct marketing (newsletters) • Display advertising • Ebooks, optical disks and games, mobile apps...